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Archive for October, 2006

Beyond Wonderful Shines Online for Holiday Cooking and More

Wednesday, October 25th, 2006

San Francisco, CA – Barbara Adams’ Beyond Wonderful has teamed up with acclaimed cookbook author Linda Carucci to create the ultimate online reference for preparing a holiday bird. Carucci’s clear, easy-to-follow recipes and instructions cover every step of the process, from brining for extra flavor to calculating cooking time, preparing gravy and more. A carving guide—complete with photos—ensures a flawless feast.

For those seeking inspiration beyond the bird, Beyond Wonderful offers easy, reliable kitchen-tested recipes for all of the holiday favorites. Says Barbara Adams, “we get tons of hits on the classics like mashed potatoes and apple pie—but visitors always end up discovering something new while they’re here.”   Corn with green chiles, yam biscuits and persimmon pie are just a few of the site’s unique seasonal offerings.

In addition to scrumptious holiday recipes, Beyond Wonderful offers hundreds of classic and seasonal dishes for everyday and special occasions—all meticulously kitchen-tested and illustrated with professional photography. The site also offers an ever-growing library of detailed technique “how-to’s,” engaging feature stories and monthly columns on wine, produce, baking and cheese from a panel of culinary pros. 

About Linda Carucci

Linda is the Julia Child Director of Culinary Programs at Copia: The American Center for Wine, Food & the Arts in Napa, California. She is the author of Cooking School Secrets for Real World Cooks (Chronicle Books, 2005), which was a finalist for a James Beard Award and the Julia Child First Book Award.

About Barbara Adams’ Beyond Wonderful

Beyond Wonderful launched in September 2004 from the San Francisco Bay Area; an internationally renowned center for culinary innovation. The brainchild of Barbara Adams, Beyond Wonderful delivers all the color, flavor, vitality and spice of this magnificent region in an ongoing culinary adventure from farms to markets to vineyards and beyond—culminating, of course, in the kitchen. For more information, contact pr@beyondwonderful.com.

Beyond Wonderful Welcomes COPIA’s Linda Carucci

Sunday, October 22nd, 2006

San Francisco, CA – Barbara Adams and Beyond Wonderful are pleased to welcome Linda Carucci as Guest Chef for the month of November. As a visiting expert, Carucci covers the season’s hottest culinary topic: brining and roasting the ultimate holiday turkey.

Linda is the Julia Child Director of Culinary Programs at Copia: The American Center for Wine, Food & the Arts in Napa, California. She is the author of Cooking School Secrets for Real World Cooks (Chronicle Books, 2005), which was a finalist for a James Beard Award and the Julia Child First Book Award.

“I’m so excited to be working with Linda,” explains Beyond Wonderful president and founder Barbara Adams. “Not only is she an amazing chef and writer, but she’s got years of practical teaching experience, so she really knows how to make her recipes and techniques accessible for everyone.”
For eight years prior to joining the staff at Copia, Linda taught cooking classes in her Oakland, California cooking school and across the United States. In 2002, her peers in the International Association of Culinary Professionals voted Linda Cooking Teacher of the Year. A December 1984 graduate of the California Culinary Academy, Linda went back to serve as the dean there from 1989 to 1993, then taught at the Academy from 1995 to 1996.
For her November feature, Linda joins the four permanent members of the Beyond Wonderful expert panel: Dan Avakian on produce, Michael De Loach covering wine, Mark Todd on cheese and Catherine Christiansen on baking and pastry. Each expert’s monthly columns include recipes or serving suggestions, enhanced with inspiring professional photography.

To learn more about Linda Carucci, please visit www.LCKitchen.com.

About COPIA

COPIA is a non-profit discovery center whose mission is to explore, celebrate and share the many pleasures and benefits of wine, its relationship to food and its significance to our culture. Located in the heart of Napa Valley, COPIA is the premier wine country destination—offering visitors exceptional wine and food tasting programs, art exhibitions, organic edible gardens, films, concerts, fine and casual dining, shopping and more. Learn more at www.copia.org.
About Barbara Adams’ Beyond Wonderful

Beyond Wonderful launched in September 2004 from the San Francisco Bay Area; an internationally renowned center for culinary innovation. The brainchild of Barbara Adams, Beyond Wonderful delivers all the color, flavor, vitality and spice of this magnificent region in an ongoing culinary adventure from farms to markets to vineyards and beyond – culminating, of course, in the kitchen. For more information, contact pr@beyondwonderful.com.

Produce Expert “Dan the Produce Man” Joins Beyond Wonderful

Monday, October 16th, 2006

SAN FRANCISCO, CA—This month, BeyondWonderful.com will once again showcase the work of Dan “The Produce Man” Avakian. A permanent member of the Beyond Wonderful expert panel, Dan is a 30-year veteran of the California produce business. His monthly columns share insider tips on what’s good, what’s not good and how to get quality produce every time. “I’m thrilled to be working with Dan,” says Beyond Wonderful’s creator and host, Barbara Adams. “He’s got it all—the industry experience, the technical knowledge and a style that gets people really excited about produce.”
Dan’s latest columns include an article on pumpkins, an exploration of fall pomegranates, and a close look at pears. Each lively story includes fascinating information on agricultural history, plus how-to tips for picking, prepping and storing fresh fruits and veggies. Dan often shares gems from his personal recipe files, time-tested over years spent working with California’s finest growers.

Dan discovered a passion for produce while working in an open-air market in 1976.  In the course of his career, he has helped pioneer the produce program at Costco Wholesale, built the produce program for Webvan.com and made significant contributions to many other Bay Area produce operations. After 30 years in produce, Dan has recently reaped a sweet harvest, taking over ownership of the very market where he got his start in the business. Dan’s Fresh Produce is located at 2300 Central Avenue in Alameda, CA, and operates 7am–7pm.
In addition to his hands-on work in produce, Dan has also written columns for local newspapers and produced this own radio show, aired on more than 60 stations. His most recent project, “Getting Fresh with Dan the Produce Man” can be heard on www.111 Radio.com. Dan has made several appearances as guest host on Rosy Chu’s Bay Area People on Cox Television, KTVU Channel 2 in Oakland, California.

Dan is one of four industry pros on Beyond Wonderful’s expert panel, which also includes Michael De Loach covering wine, Mark Todd on cheese and Catherine Christiansen on baking and pastry. Each expert’s monthly columns include recipes or serving suggestions, enhanced with inspiring professional photography.
About Barbara Adams’ Beyond Wonderful

Beyond Wonderful launched in September 2004 from the San Francisco Bay Area; an internationally renowned center for culinary innovation. The brainchild of Barbara Adams, Beyond Wonderful delivers all the color, flavor, vitality and spice of this magnificent region in an ongoing culinary adventure from farms to markets to vineyards and beyond—culminating, of course, in the kitchen. For more information, contact pr@beyondwonderful.com.